Small Sips, Big Impact

Reduce was founded with one simple vision: to stop single-use plastic waste with reimagined, reusable drinkware. From little ones to grown-ups, for every type of beverage and every type of adventure, every Reduce product is designed to be loved and reused, over and over again.

So, feel good knowing you're making a difference-one refill at a time.

Proud Partner of CleanHub

Nearly 14 million tons of plastic enters our oceans annually. Together with CleanHub, we’re committed to collecting 125,000 lbs of waste every year. That’s about 2,834,950 plastic bottles that won’t make their way into our shared oceans.

Learn More about our Impact

See The Impact

Together with CleanHub, we collect plastic from global communities who lack proper waste management. Every pound of plastic collected is verified using CleanHub’s Track and Trace in our live impact report.

125,000 lb

That’s how much plastic waste we’re recovering annually with CleanHub. Learn more

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What We're Made Of

  • Thoughtful Materials

    Sustainably made to stick around. Our high-performance materials are built for the long haul—just like your favorite cup should be.

  • Infinitely Reusable

    One cup = less waste. By choosing reusable over disposable, you're helping kick single-use plastic to the curb—for good.

  • Global & Local Impact

    We are deeply committed and invested in partnerships like CleanHub globally and Chattahoochee Riverkeeper locally to reduce plastic waste and clean our waters.